The great enemy of the truth is very often not the lie – deliberate, contrived and dishonest – but the myth – persistent, persuasive and unrealistic.
Belief in myth allows the comfort of opinion without the discomfort
of thought. ~ John F. Kennedy
As a profession, what myths are we entertaining? Are we comforted in our opinions, while we avoid the discomfort of thoughtful reflection and constructive debate?
Timothy Ferriss said “Your success depends on the number of uncomfortable conversations you’re willing to have.” I want to have an uncomfortable conversation with you, and with all RMTs. I want to shake up professional complacency, antagonize arrogance and challenge RMTs to move off their spot and reposition bodywork and complementary/alternative medicine at large as an ethos…a value desired and cultivated in society.
Here are some myths that I challenge:
“We should be accepted by medical doctors and insurance adjusters as readily as physiotherapists and chiropractors. We know more than they do!”
“My patients won’t pay for my assessment. They just want to get on the table.”
“Professional associations charge too much/I don’t need to be a member.”
“I can do both spa and remedial massage in my practice. The marketplace isn’t confused.”
“People may go to (unlicensed practitioners, regulated practitioners providing massage) but that’s not real massage and they won’t go back.”
“We can keep operating as we have always been (despite unfavourable government health care and taxation policy, problematic insurance compensation for services, gatekeeper health disciplines hiring assistants to compete with RMTs, negative public and media perception and exploiters/profiteers at the education or employment level) and there’s no reason to change.”
“Professional associations should keep their fees low, rely on volunteer board members to carry the load and avoid too much investment in public relations, building alliances or providing practice management services to their members.”
“I’m better off working for myself. I earn more than if I worked in some established business.”
“My patients/clients expect me to provide 55 minutes of hands-on care each time. I’m stuck with this model of service delivery.”
I’d love to know what you think. Please post your myths or arguments.